Home > Vacatures > Marketing & Communication Manager

Marketing & Communication Manager

Amsterdam / Remote 40 uur p.w. Vast

As Marketing and Communication Manager The Netherlands, you will manage, under the responsibility of the Head of Market Management, Product and Distribution, the definition and deployment of the marketing roadmap by market segment for our client (Insurance) in the Netherlands.

Werkzaamheden

While there is rarely a "typical" day as a Marketing and Communication Manager, here's a look at some of your main responsibilities:

  • Market insight: in coordination with the Marketing Analyst Europe, set up the necessary tools and framework for a good understanding of the market on which we operate (competition, trends and dynamics, products, regulation) and propose opportunities for development for our client;
  • Customer/Broker journey: implement the necessary actions to measure customer/broker satisfaction and recommend action plans to improve the customer/broker experience;
  • Promotion of offers: define and execute a multi-channel action plan to support sales and underwriting teams in lead generation (social networks, events, emails, SEA...);
  • Sales support materials: provide marketing/sales materials required to support the sale of products (presentations, brochures, newsletters, infographics etc.);
  • Monitoring and reporting on marketing activities: definition of the objective and KPIs, performance measurement, corrective actions;
  • External communication: develop the communication and brand promotion strategy, and oversee media relations (eg. owned events, tradeshows, website, social media…);
  • Content marketing: creation and distribution of value-added content to external audiences (articles, infographics, videos, etc.).

Profiel

You're going to love this job if you are curious, are result and detail oriented, have good oral and written communication skill and the ability to influence.

For this role, you must have the following qualifications and demonstrated experience:

  • A minimum of 4 years' experience in Marketing functions for business services;
  • Dutch native, fluent in English;
  • Knowledge of the insurance market is a plus;
  • Experience in multi-channel operational marketing;
  • Experience in brand management/development;
  • Ability to develop creative content (infographics, videos...).

Beloning

Working for our client means working in a dynamic, growing and international company, with a particular focus on entrepreneurship, initiative and personal development. You can of course count on competitive compensation, including multiple benefits and opportunities for continuous development.

  • Permanent contract;
  • Professional team and supportive colleagues;
  • Flexible working;
  • Work in a dynamic, growing and international environment;
  • Work in a role with a particular focus on entrepreneurship, initiative and personal development.

Vragen?
Neem contact op met Noëlle de Dreu:

Iets voor jou?

Pluk de dag!

Solliciteer direct

Toch niet helemaal wat je zoekt?

Meld je aan voor job alerts of bekijk alle andere vacatures.

Bekijk alle vacatures
Solliciteren Delen Tip ons